We know that as small business owners, we need to
wear several hats and most of the time multiple hats at once. These
hats include entrepreneur, visionary, customer service, manager,
employee training, bookkeeping, vendor relations, contract
negotiating, supplies coordinating, equipment maintenance, MARKETING
plus many, many more.
With so many hats in the air, we all know that some things get put off
or overlooked. There just isn't enough time in the day to do
everything. Marketing seems to be one of those duties that gets put
off until we can find a better time. In fact, marketing to most of us
is a little overwhelming but should be one of the most important hats
to wear.
This is where Minute Response shines. We take on your marketing
efforts with a unique marketing system that is tried and tested to
drive customers
to your business. The best part is that we can solve your marketing
concerns at a very, very low price.
Benefits of using Minute Response:
Increase return visits and loyalty from your existing customers:
You will give your customers a special offer in return for their
time to take your survey. This bounce back offer will insure that
the customer returns to your business to spend their money.
You are rewarding your loyal customers with the bounce back
offer. Everyone wants to be rewarded.
Give your loyal customers the chance to refer new customers to your
business:
Your survey will give your customers the chance to refer their
family and friends to your business. An email offer will then be sent
to those referrals with a special
discount or gift for visit your business .
Word of mouth is the most effective and powerful form of
advertising. People won't believe what you have to say about
yourself but they will believe a friend who has a glowing referral
of you and your business.
When a customer refers others to your business they are
automatically strengthening their loyalty to you. They will be
less likely to go to a competitor if they are referring others
to you.
Receive operational insights to improve your business:
Ask your customers to help you better serve them by
offering the chance to take a quick survey about your business and
staff.
Receive valuable operational insights to your business. You will
discover the things you and your staff are doing right and the
things that might need improvement. Customers may not always tell
you in person what is on their minds, but given an anonymous
way to express their opinions it may surprise you what you might be
missing.
One of the most beneficial aspects of the survey is the ability
to respond immediately and personally to any problems. If a
dissatisfied customer leaves a negative comment on the survey, you
can respond via email to that customer and offer apologies and
remedies.
You can change questions on the survey at any time to maximize
the results you desire.
Receive insights to your marketing efforts:
You will be able to receive extremely important information
about the effectiveness of your marketing by asking the right
questions in your survey. You can then pinpoint your marketing
strategies to obtain the best results possible.
You are able to change the questions on the survey to maximize the
effectiveness of your marketing.
Creating an opt-in email database for future marketing:
An opt-in email database will allow you to do future marketing that
is focused at an extremely low cost with a high rate of return.
You will be marketing to customers who have told you that they
want to hear from you. There is no better target than that.
Keeping in touch with your customers via email always puts your
business on the front of their minds and minimizes their desire to
wander off to your competitor.
When compared to other forms of marketing, focused email
marketing is extremely inexpensive and very successful with higher
rates of return than most anything else.
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